Slow fashion

Updated: Feb 12

Sustainable living//


Clothing comes under our primary survival necessities. It's time we discussed how we consume and use this commodity responsibly.


The fashion industry is the second largest polluting industry . How? Because we have been fed into the system of "trends" aka "FAST FASHION". Which essentially means , clothes are produced in insane amounts to keep up with the trends and before the produced goods are consumed , the next "season" is in and the left over dead stock end up in landfills. Not to mention the amount of unpaid man power that goes into making these clothes.

So what if they end in landfills one may wonder, it's not like they're plastic.

But they're exactly that. Majority of what the fast fashion brands make consist of polyester and your simple t-shirt takes about a 20-200 years to disintegrate into the earth.

All this is just the tip of the iceberg that is Fast Fashion.

If you have read till here, please take a minute and read on Google, Fast and slow fashion. Keywords : fast fashion, sustainability, zero waste clothing.


Now, just how we have been replacing cloth bags for plastic,how can we make little changes with regards to our wardrobe habits ?


Let's start small,


1) Ask yourself,how many clothes do you buy every month/year?

2) When you buy new ones,are you swapping your unused ones or dumping them? (Good clothes can be lent to househelp or exchanged with your friends. Ripped /faded clothes can be sent to collection centers .Look up Goonj centers)

3) Do you try to mend and fix your clothes before discarding them for new ones?

4)Is there a brand you buy from regularly? Take a moment and read about their practices.

5) On the same note,look up organic brands in India and see if they sell in your city.Now try buying here the next time you set out to shop.

It's a slow process. But starting to educate ourselves is a good sign.


Honestly,our parents and grandparents were doing it right. How did we manage to get hand-me-down sarees and vintage clothing? That's how much care they put in their wardrobe.

They might not know "sustainability" and "slow fashion" but they do know RESPONSIBILITY. It's our turn now.